Nutrena Brand to Sponsor the 2010 International Equestrian Festival

MEDIA CONTACT: Kimberly E. Brown 859.223.2010 This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Lexington, KY - Cargill today announced its Nutrena® brand as sponsor of the 2010 International Equestrian Festival presented by HRTV, held September 25 – October 10, 2010 in Lexington, Kentucky’s state-of-the-art convention and expo center during the Alltech FEI World Equestrian Games. Through this relationship, which officially began last month, the Nutrena® brand will feature a line-up of unique and fun-filled educational events to be showcased in the festival’s Synthetic Surface Park – a synthetic surface indoor horse arena.  In total, the Nutrena® brand will host 10 different demonstrations over the 16 days with a particular focus on its Team Nutrena. The Nutrena® brand promotional space will be in the international marketplace adjacent to Synthetic Surface Park.

 "The International Equestrian Festival is the ideal partner for the Nutrena® brand," says Jackie Rieck, Nutrena® marketing manager for Cargill. “We have consumers in all equine disciplines, and this event gives us the opportunity to interact with all our consumer categories. The festival also gives consumers an opportunity to see the Nutrena® brand brought to life and meet representatives of Team Nutrena, the professional equine athletes who represent the brand.”

In addition to sponsoring the International Equestrian Festival this year, the Nutrena® brand is also the Official Feed Sponsor of the United States Dressage Federation for 2010.

For more information about Nutrena® feeds and supplements, visit www.NutrenaWorld.com. To learn more about the International Equestrian Festival or to inquire about becoming an exhibitor in the international marketplace, contact This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Cargill, which owns the Nutrena® brand, is an international producer and marketer of food, agricultural, financial and industrial products and services.  Founded in 1865, the privately held company employs 159,000 people in 68 countries. Cargill helps customers succeed through collaboration and innovation, and is committed to applying its global knowledge and experience to help meet economic, environmental and social challenges wherever it does business. For more information, visit www.cargill.com.

Horse Capital Productions, LLC promotes entertainment, education, and tourism for the horse industry with large-scale events production and web-based education and entertainment solutions. The 2010 International Equestrian Festival presented by HRTV, is a Horse Capital Productions event sponsored by HRTV, Nutrena, Spoga Horse, Martin Collins International, Kraft Brothers Inc., and Julie Goodnight, with partnerships including Eastern Kentucky University and the Kentucky Horse Council. Horse Capital Productions is based in Lexington, the heart of Kentucky bluegrass horse country, and operates under the philosophy of doing what is right for the horse, the community and the international sport of horses.

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